Suja Life Acquisition | Consumer Deal in CA

Suja Life has completed the acquisition of Suja Life, a food beverage retail business in California, for $200 million. The cold-pressed juice pioneer sells health and wellness beverages under brands including Slice Soda and Vive Organic, with processing of fruits and vegetables into juice in about eight days. Suja’s farm-to-table model and integrated manufacturing in California support retail distribution and brand marketing across consumer channels. The other acquisition follows an IPO-driven capital raise of roughly $200 million, with an initial trading price around $21 and early trading near $17.75 per share. Consumer M&A and CA acquisitions are focused on scaling production capacity, strengthening retail partner relationships, and reducing reliance on co-manufacturing.