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LeadMagic: pricing, features and alternatives

API-first B2B data provider: work email, mobile, validation, job and company data from one credit pool, with MCP and Clay actions.

Researched by the Tentt team · draft awaiting expert review · Updated

LeadMagic is an API-first B2B data provider covering email finding (1 credit), validation (0.25 credits), mobiles (5 credits) and company, job and funding data. It claims 400M+ people and 25M+ companies. As of October 2026 Essential costs $99 a month for 5,000 credits, with no free trial; failed lookups are free.

What does LeadMagic do?

  • Runs 14 metered endpoints from one credit pool, including Email Finder (1 credit), Email Validation (0.25), Mobile Finder (5), Personal Email Finder (2) and Employee Finder (0.05 per employee).
  • Returns company signals as well as contacts: Job Change Detector (3 credits), Company Funding (4), Technographics (1) and Jobs Finder (1 per job).
  • Charges nothing for API errors, not-found lookups or 'unknown' validation results; finders bill only when data is returned.
  • Allows 600 requests per minute on Email Finder and Email Validation through a REST API authenticated with an X-API-Key header.
  • Exposes the same data through a hosted MCP server at mcp.leadmagic.io/mcp, using OAuth in clients such as Claude, Cursor and VS Code.

Where does LeadMagic fit in a GTM engineering stack?

LeadMagic is a utility enrichment API in a GTM engineering stack: it finds and validates emails and mobiles and adds job, funding and competitor data per account, usually as one step in a waterfall.

  1. 1Clay or n8n receives a new account from a signal or CRM list
  2. 2LeadMagic Jobs Finder and Company Funding qualify the account
  3. 3LeadMagic Find Work Email runs first; misses fall through to Findymail or Prospeo
  4. 4LeadMagic validates every email before it is pushed to Smartlead or Instantly

See how every layer connects in Clay integrations: how the GTM engineering stack fits together.

How much does LeadMagic cost?

Prices as shown on LeadMagic's pricing page on 17 October 2026 (USD). Free plan: No. LeadMagic says it no longer offers a free-credits programme; new accounts choose a paid plan at sign-up.

Essential

$99/month or $990/year ($83/month)

Monthly or annual

5,000 credits per month, or 60,000 per year.

Growth

$249/month or $2,490/year ($208/month)

Monthly or annual

20,000 credits per month, or 240,000 per year.

Professional

$499/month or $4,990/year ($416/month)

Monthly or annual

50,000 credits per month, or 600,000 per year.

Ultimate

$849/month or $8,490/year ($708/month)

Monthly or annual

100,000 credits per month, or 1.2M per year.

Credit costs per result: Email Finder 1, Email Validation 0.25, Mobile Finder 5, Company Search 1, Profile Search 1, B2B Social to Email 5, Employee Finder 0.05, Job Change Detector 3, Personal Email Finder 2, Email to B2B Profile 10, Jobs Finder 1, Role Finder 2, Company Funding 4, Technographics 1. Failed or empty lookups cost nothing. Monthly wallets are capped at 2 times the monthly allotment and excess expires; annual credits refresh yearly and do not roll over.

Who is LeadMagic best for?

A good fit if you

  • GTM engineers building waterfalls in code, n8n or Clay who want one credit pool and a 600 requests-per-minute email limit.
  • Cheap email validation inside a pipeline: 0.25 credits per definitive result, and Clay lists LeadMagic's Validate Email as a free action.
  • Teams that also need job openings, competitors and funding per account without adding another vendor.
  • Annual buyers: yearly billing is 10 times the monthly price, so two months are free.

Look elsewhere if you

  • Anyone who wants to test before paying, since LeadMagic says it no longer offers free credits and new accounts choose a paid plan.
  • Procurement processes that require SOC 2 or ISO 27001; LeadMagic states it holds no third-party security certifications.
  • Reps who want a point-and-click prospecting app with sequencing; LeadMagic is built around its API and integrations.
  • Teams stockpiling credits: monthly wallets cap at 2 times the allotment and annual credits do not roll over.

Does LeadMagic integrate with Clay and your CRM?

Clay
Native Clay integration. Clay lists a Clay-built LeadMagic integration with nine actions: enrich company, find active job openings, find competitors, find mobile number, find personal email, find professional profile and find work email (all on Clay credits or your own account), Push Data to Clay (your own account required) and Validate Email, which Clay marks as a free action. Available on all Clay plans. (source)
Integrations
LeadMagic names Smartlead, Instantly, Email Bison and Salesforge for sequencing; Salesforce, Zapier, n8n and Make for CRM and automation; Clay, Apollo, Databar, ZoomInfo, Freckle and Bitscale for enrichment; and Cursor, Claude and ChatGPT through MCP. (source)
GDPR
LeadMagic says it honours GDPR and CCPA/CPRA data subject requests (access, erasure, correction, restriction, portability, opt-out) via privacy@leadmagic.io or a request form, publishes a DPA and provides Standard Contractual Clauses. Its security page states it does not hold SOC 2, ISO 27001 or other third-party certifications and does not run annual third-party penetration tests. Its data use policy puts responsibility for lawful outreach on the customer. (source)
Data coverage
LeadMagic says it can search 400M+ people profiles, 25M+ companies and 46M+ open job postings, and claims 97% accuracy for its email finder. Its privacy policy lists sources including public databases and directories, professional networks, data partners, public records, business registries and web scraping of publicly available business information, and says it licenses and sells business contact information to customers. These are vendor claims. (source)

What are the best LeadMagic alternatives?

Other data providers that do the same job in a GTM engineering stack, with their own trade-offs.

Findymail logo
Findymail

Email finder and verifier with a sub-5% bounce guarantee, EU hosting, non-EU mobile lookup, signal-based prospecting plans and Clay actions.

Pricing
$99/mo
Free trial
10 free credits on sign-up, no credit card required.
Prospeo logo
Prospeo

B2B contact data provider for verified work emails and mobile numbers, with people search, CSV and API enrichment and CRM sync.

Pricing
Free plan; paid from $37/user/mo
Free trial
None listed
FullEnrich logo
FullEnrich

Waterfall contact enrichment across 25+ data sources for verified work emails, personal emails and mobile numbers, pay per result.

Pricing
$26/mo (annual)
Free trial
Free trial: $0, 50 credits, no credit card, full Pro feature set; extra credits by inviting team members.
Hunter logo
Hunter

Email finder, domain search and verifier built on public web sources, with a B2B database, signals and built-in cold email sequences.

Pricing
Free plan; paid from £28/mo (annual)
Free trial
None listed

Which GTM stacks use LeadMagic?

LeadMagic FAQs

Is LeadMagic's email validation free in Clay?

Yes, Clay lists Validate Email with LeadMagic as a free action. On LeadMagic's own API, validation costs 0.25 credits for a definitive valid or invalid result, and unknown results are free. That makes it a low-cost final check on emails returned by other providers in the same table.

What is LeadMagic's API rate limit?

LeadMagic allows 600 requests per minute on its Email Finder and Email Validation endpoints. Requests authenticate with an API key in the X-API-Key header. Its hosted MCP server uses OAuth instead of static API keys.

Does LeadMagic charge for emails it cannot find?

No, LeadMagic says API errors and not-found lookups do not consume credits. Finder endpoints charge only when data is returned. This makes it workable as an early step in a waterfall where many rows will miss.

Does LeadMagic have SOC 2?

No, LeadMagic's security page says it does not hold SOC 2, SOC 2 Type II, ISO 27001 or other third-party security certifications. It maintains a written information security programme and offers a DPA and Standard Contractual Clauses. Check whether your security review accepts that.

Can I use LeadMagic for job change tracking?

Yes, LeadMagic lists a Job Change Detector endpoint at 3 credits per request. Paired with Email Finder (1 credit), it can refresh a list of past champions before a re-engagement campaign. Accuracy depends on how current LeadMagic's profile data is for each person.

Compare and learn

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Sources

Checked on 17 October 2026.

  1. LeadMagic pricing
  2. LeadMagic homepage (data, API and integrations)
  3. LeadMagic security
  4. LeadMagic privacy policy
  5. Clay: LeadMagic integration

Pricing, integrations and data policies are checked against LeadMagic's own pages. How we research tools.